Erik Pettit serves as the Chief Marketing Officer of YouCOMM LLC. Pettit holds a B.S. in Marketing, and a minor in Management Information Systems and Digital Marketing Analytics from the University of Connecticut. Having worked in the area of Medicare, Pettit understands the significance of catering to the consumers’ needs, starting with helping them navigate the healthcare process to ensure patient satisfaction. With YouCOMM, Pettit leverages his digital marketing experience to utilize Search Engine Optimization (SEO) techniques to increase the traffic and number of views within our target market. Furthermore, he is working on implementing gamification concepts in the Room M8 platform to enhance the experience for both the caregiver and the patient. Additionally, Pettit plays a key role in pitching to investors, arranging product demonstrations, prospecting to potential consumers, and continuously investigating the market to assess new opportunities for YouCOMM’s product and technology.